Hmmmm.........

I noted in my last post that social movements are heterogeneous, so too is social media.

Social media is not just about user generated content. 'It's driven by people in the communities where they communicate and congregate'.

If both social movements and social media are heterogeneous in nature the question becomes more complex than first inspection.

It becomes clear that for each different type of social movement there is available a social media tool which is ideal for the objective of the movement. However there are also likely to be several social media tools that are not of any use.

I will need to assess the different types of social movement as well as the different types of social media and then try to look at the advantages and disadvantages of that particular type of social movement in using that particular type of social media.

Hmmmm.........